Vallé Advenature™ Park Named Finalist at the Hiiibrand Awards 2025

We’re proud to announce that Vallé Advenature™ Park has been named a Finalist in the 16th Hiiibrand International Brand & Communication Design Awards.

Selected from more than 1,700 entries submitted from over 40 countries and regions, Vallé Advenature™ Park was recognized in the Professional Branding category, placing it among a select group of projects shortlisted by one of the industry’s most respected international design competitions.

Organized annually, the Hiiibrand Awards celebrate excellence in brand and communication design from around the world. This year’s jury included some of the most influential voices in branding and design, including Debbie Millman, Andreas Uebele, Matt Baxter, Tarek Atrissi, Alberto Romanos, Nuno Alves, Sammy Or, and Verónica Majluf.

The recognition marks another milestone in the journey of Vallé Advenature™ Park, a transformative rebrand that reimagined one of Mauritius’ most iconic attractions. Moving beyond the conventions of traditional adventure parks, the project introduced the new concept of Advenature™, a positioning that combines the thrill of adventure with the beauty and wonder of nature.

Developed by Brand Lounge, the identity draws inspiration from the park’s unique landscape, vibrant biodiversity, and Mauritian spirit, creating a distinctive visual and verbal system designed to stand apart within the global tourism and leisure sector.

This latest recognition adds to a growing list of international accolades and industry features for the project, reinforcing the power of strategic design to create meaningful differentiation, strengthen destination brands, and unlock new opportunities for growth.

We would like to thank the team at Vallé Advenature™ Park for their trust, partnership, and ambition in bringing this vision to life.

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Discover the full Vallé case study.