Mastering Strategic Design: How to Build a Strong and Lasting Brand
Brands that stand the test of time need more than an eye-catching logo or a creative advertising campaign. These elements may enhance your brand image but do not define your brand identity. The true strength and enduring nature of a brand extend beyond mere aesthetics; they are deeply rooted in the core strategy, unique differentiation, […]
Charles Zuber
Hayat Biotech
How the Digital Age is influencing Identity Design?
Mo Saad, head of design and creative impact, describes how brand identity is evolving and how it might change in the future with the advent of the metaverse.
Aldyar Alarabia
COCO Logistics
Salehiya
FRESHst
Karma Solar
